Description
Solution Manual for E-Commerce 2017, 13th Edition by Kenneth C. Laudon
Table of Content
1. THE REVOLUTION IS JUST BEGINNING
2. E-COMMERCE BUSINESS MODELS AND CONCEPTS
3. E-COMMERCE INFRASTRUCTURE: THE INTERNET, WEB, AND MOBILE PLATFORM
4. BUILDING AN E-COMMERCE PRESENCE: WEBSITES, MOBILE SITES, AND APPS
5. E-COMMERCE SECURITY AND PAYMENT SYSTEMS
6. E-COMMERCE MARKETING AND ADVERTISING CONCEPTS
7. SOCIAL, MOBILE, AND LOCAL MARKETING
8. ETHICAL, SOCIAL, AND POLITICAL ISSUES IN E-COMMERCE
9. ONLINE RETAIL AND SERVICES
10. ONLINE CONTENT AND MEDIA
11. SOCIAL NETWORKS, AUCTIONS, AND PORTALS
12. B2B E-COMMERCE: SUPPLY CHAIN MANAGEMENT AND COLLABORATIVE COMMERCE
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